BERND KROEBER

BERND KROEBER

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Profile and About BERND KROEBER

About

Throughout his career, Bernd Kroeber's signature romanticism and infusion of sensual elements into clean modern designs have shaped the many brands in his portfolio and continues to transform women's fashion.
As a young man, Bernd began working for top international fashion houses, receiving numerous honors involving his work, including the Italian Oscar de la Mode, a Teen’s Choice Award and was part of the teams who created the official uniforms for Lufthansa Airlines and for the German national soccer team.
His distinguished career in fashion began at the University of Hanover and at Central Saint Martins in London, where he received traditional training in draping, sewing, pattern making and sketching. Bernd refined his skills under Tom Gilbey in made-to-measure Savile Row tailoring, before working as a Design Assistant at Hussein Chalayan and Donna Karan.
In his eight years at Strenesse, he rose from Junior Designer to eventually become Design Director. He later worked as Design Director for Elie Tahari. Bernd’s clear vision and leadership skills delivered notable successes at each of these brands, earning him quick promotion and widespread industry recognition.
In 2008, he brought his passion and extensive experience to his role as Design Director for the BCBGMAXAZRIA GROUP, garnering both industry and consumer acclaim for his designs. As Vice President of Design, Bernd established the romantic, eclectic aesthetic of BCBGeneration, BCBGMAXAZRIA GROUP’s youngest brand. In 2017, Bernd was named Executive Vice President of Design and Creative Director for all brands. He currently oversees all aspects of design for BCBGMAXAZRIA and BCBGeneration.
His aspiration - to create captivating styles that appear effortless – unites these two unique brands, setting forth a distinct vision for their future.
Bernd Kroeber is known as a brand leader with a unique combination of creative assents and business acumen. He has a keen sense of the global marketplace which has enabled him to build brands from concept to consumer by staying true to the brand DNA.

BCBGeneration Fall 2016

Video

Fall 16

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BCBGeneration - Winter 2014

Fashion Design


002 G HOL14 ED 0168 RGB


002 G HOL14 ED 0170 RGB


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BCBGMAXAZRIA - NYFW Fall 2018

Fashion Design


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BCBGeneration FALL 2014

Video

FALL CAMPAIGN 2014

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PROJECT 2

Sketches


PULSE 2ND DRAFT Page 02


PULSE 2ND DRAFT Page 03


PULSE 2ND DRAFT Page 04

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BCBGeneration - Summer 2014

Fashion Design


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007 GEN S14ad 119 crop RGB


007 GEN S14ad 199 crop RGB

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STRENESSE RUNWAY 2

Fashion Design


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MANOUKIAN

Fashion Design


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MAN S12 AdLayouts DoubleSpreads APV aa


MNK S13 Ad Layout Single APV4

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BCBGeneration - Summer 2016

Fashion Design


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STRENESSE RUNWAY 3

Fashion Design


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STRENESSE

Fashion Design


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BCBGMAXAZRIA SKETCHES

Sketches


BCBG Fall 18 Review


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BCBGeneration - Winter 2015

Fashion Design


SHOT09 010 v4 QC RGB FIN


SHOT03 128 v5 QC RGB FIN


SHOT05 130 v3 QC RGB FIN

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STRENESSE RUNWAY 1

Fashion Design


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MANOUKIAN SKETCHES

Sketches


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BCBGMAXAZRIA - Fall 2018 Video

Video

BCBG FINAL 2K H264

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BCBGeneration - Fall 2018

Fashion Design


BCBGGEN FA18 CAMP SHOT 08 221 R3


BCBGGEN FA18 CAMP SHOT 08 371 R3


BCBGGEN FA18 CAMP SHOT 08 290 R5

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BCBGeneration - Summer 2015

Fashion Design


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7926 GEN SU15 Outerwear


7926 GEN SU15 Pants

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PROJECT 1

Sketches


Seven Page 01


Seven Page 02


Seven Page 03

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BCBGeneration - Fall 2015

Fashion Design


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Gen FALL15 ADLayout APV2


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BCBGeneration - Spring 2018

Fashion Design


171109 OM GEN S18CAMPAIGN SHOT 01B RGB


171109 OM GEN S18CAMPAIGN SHOT 01A RGB


171109 OM GEN S18CAMPAIGNSHOT 02B RGB

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BCBGMAXAZRIA NYFW - Spring 2019

Fashion Design


BCBG SPRING0399


BCBG SPRING0409


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BCBGeneration Winter 2015

Video

2015 HOLIDAY IG version

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BCBGMAXAZRIA -Fall 2018

Fashion Design


BCBG FA18 CAMP SHOT 06 302 F2


BCBG FA18 CAMP SHOT 06 267 F3


BCBG FA18 CAMP SHOT 04 198 F3

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BCBGMAXAZRIA - Pre-Spring 2018

Fashion Design


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BCBG DS 17 12.30 Page 061


BCBG DS 17 12.30 Page 068

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BCBGMAXAZRIA DRESSES - Winter 2017

Fashion Design


BCBG DS 17 11.30 Page 095


BCBG DS 17 11.30 Page 091


BCBG DS 17 11.30 Page 094

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BCBGMAXAZRIA NYFW - Fall 2019

Fashion Design


BCBG ELEVATED FALL HOLIDAY19(EDITED FOR BCBG) Page 01


BCBG ELEVATED FALL HOLIDAY19(EDITED FOR BCBG) Page 20


BCBG ELEVATED FALL HOLIDAY19(EDITED FOR BCBG) Page 31

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BCBGeneration - Spring 2015

Fashion Design


141119 SHOT 02 073 V2 RGB


141119 SHOT 04 041 V2 RGB


141119 SHOT 01 024 V3 rgb

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BCBGeneration Spring 2016

Video

S 16 h264 hi res

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PROJECT 3

Sketches


MNK SPSU 2014 CONCEPT BOOK2 Page 01


MNK SPSU 2014 CONCEPT BOOK2 Page 02


MNK SPSU 2014 CONCEPT BOOK2 Page 03

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BCBGeneration - Fall 2016

Fashion Design


SHOT 01 0058 v2 RGB FIN


SHOT 02 0105 v2 RGB FIN


SHOT 18 0087 v4 RGB FIN

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BCBGeneration - Spring 2016

Fashion Design


CAMPAIGN SHOT12 059 v3 QC RGB FIN


CAMPAIGN SHOT13 074 v3 QC RGB FIN


EDITORIAL SHOT02 047 RGB FIN

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BCBGeneration SKETCHES

Sketches


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BCBGeneration - Spring 2017

Fashion Design


SHOT 02 017 v4 RGB FIN


SHOT 02 066 v4 RGB FIN


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BCBGMAXAZRIA - Winter 2017

Fashion Design


BCBG DS 17 11.30 Page 002


BCBG DS 17 11.30 Page 003


BCBG DS 17 11.30 Page 004

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BCBGeneration - Winter 2016

Fashion Design


SHOT 01 0058 v3 RGB FIN


H16 Editorial Insta2


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BCBGMAXAZRIA - Pre-Spring 2019

Fashion Design


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Screen Shot 2018 10 17 at 4.51.20 PM


Screen Shot 2018 10 17 at 4.51.35 PM

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BCBGMAXAZRIA - Summer 2018

Fashion Design


BCBG 6.30DS Page 02


BCBG 6.30DS Page 08


BCBG 6.30DS Page 10

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BCBGMAXAZRIA - Spring 2019

Fashion Design


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BCBGeneration Fall 2018

Video

GEN Final 1080

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BCBGMAXAZRIA - Febuary 2018

Fashion Design


BCBG 1.30DS update Page 07


BCBG 1.30DS update Page 08


BCBG 1.30DS update Page 12

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BCBGeneration - Fall 2014

Fashion Design


11 GEN F14ad 0053 crop RGB


11 GEN F14ad 0032 crop RGB


15 GEN F14ad 0013 crop RGB

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BCBGeneration - Spring 2019

Fashion Design


181107 SHOT 14 BWDRESS 1814 v1


181107 SHOT 14 BWDRESS 1795 v1


181107 SHOT 08 PINKPRINT 1042 V3

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